Feasibility and Market Surveys

Successful major campaigns begin with an objective feasibility and market survey.  At Farr Healey Consulting LLC we believe that the process -- the Philanthropic Planning Study -- should include a thorough examination of internal as well as external resources.  Interviews with key organization personnel and community leaders are at the heart of the survey.

Our studies produce several results crucial to your success:

  • Rational financial goals are set.
  • Volunteer leaders are identified.
  • Your internal resources can be positioned to meet the challenge.
  • The philanthropic community becomes more familiar with your programs and aspirations.
  • You gain valuable insights into community perceptions of your organization.
  • Potential major donors are identified.

In addition to interviews, we often use focus groups to gain new insights and to integrate the study into an effective Leadership Awareness Program.


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